ANTA and Kyrie Irving Unveil the Kai 2 “White Phantom” – A Mindset in Motion

Another shoe drop by Kyrie Irving (Hunkpapa Lakota) – Kai 2 “White Phantom.”
‘Shaping the Future Through Tradition’ Exhibition of Contemporary Northwest Coast Indigenous Art Opens at American Museum of Natural History

Works by seven artists of the Pacific Northwest celebrate blending ancestral knowledge with contemporary forms and media.
Indigenous Designer Jeremy Arviso Collaborates with Indian Motorcycle on Groundbreaking Apparel Collection

A bold ride: INDIAN MOTORCYCLE x RVSO Collection launches with purpose and pride.
ICYMI: Nike Celebrates Indigenous Communities with Summer 2025 N7 Collection of Essential Daily Sportswear

A new chapter in representation and empowerment through sport with Nike N7’s latest collection.
Hoops, Heritage, and High Fashion: How Native Fashion Week 2025 Ignited with Ayimach Horizons and Lauren Good Day

Warehouse 21 in Santa Fe’s vibrant Railyard Arts District transformed into a living tapestry of Indigenous artistry as Native Fashion Week launched its inaugural runway. A spellbinding hoop-dance blessing by champion performer ShanDien Sonwai LaRance (Hopi/Tewa/Navajo/Ohkay Owingeh) spun tradition into motion, clearing the way for two powerhouse debuts: Ayimach Horizons, whose fluid silhouettes echoed rivers at dusk, and Lauren Good Day, who reimagined historic ledger-art florals in modern neutral hues. Together they lit the spark that promises to redefine sustainable, story-rich couture for the rest of the week—and far beyond.
A Grand Finale: Sunday’s SWAIA Runway Shows Close the Week with Power, Presence, and Purpose

SWAIA Native Fashion Week Sunday’s runway shows were an epic close to a transformative week of Indigenous creativity, culture, and couture at the Santa Fe Convention Center. The Sunday showcases, held across two highly anticipated presentations, bring the week’s momentum to a powerful crescendo. At 1 PM and 4 PM, some of the most buzzed-about designers […]
A Taste of Brilliance: Friday Night’s SWAIA Native Fashion Show Set the Tone for an Unforgettable Weekend

The energy was electric as the SWAIA Native Fashion Week kicked off its weekend-long celebration of Indigenous fashion with Friday night’s exclusive runway show. Held in an intimate setting, the single-runway showcase provided a curated glimpse of what was to come, spotlighting six groundbreaking designers whose work seamlessly blends heritage with haute couture. This wasn’t […]
Native Max Hosts Second Annual Mini Fashion Show at Santa Fe Railyard During Native Fashion Week Santa Fe — With Special Guest Secretary Deb Haaland

Native Max is proud to have hosted the Second Annual Mini Fashion Show during the inaugural Native Fashion Week Santa Fe, held at the historic Santa Fe Railyard — an iconic venue with deep-rooted historical significance. This year’s showcase featured five visionary Indigenous designers and marked a monumental moment of reclamation and celebration of Native […]
Native Presence on the Front Lines: D’Pharaoh Woon-A-Tai in New Movie ‘Warfare’

Following his intense and emotionally charged role in Warfare, D’Pharaoh Woon-A-Tai sat down with Native Max to talk about his preparation for the film, the deeply human themes that drew him to the project, and what it meant to portray an Indigenous soldier in a story that pulls no punches.
The Practice and Relevancy of Indigenous Jewelry

Complex and colorful: an overview of Indigenous jewelry.